Encountering Chopard—A Leader in Luxury Jewellery and Watchmaking

Principal Author and Consultant for this Special Feature, formerly General Manager of Chopard Watch and Jewellery.

Chopard is renowned for its creativity, advanced technology, and the masterful skill of its artisans. Driven by the Scheufele family, Chopard has experienced astonishing growth, becoming one of the leading brands in the Swiss luxury watch and jewellery industry.

Founded in 1860 by Swiss watchmaker Louis-Ulysse Chopard in Sonvilier, Chopard began producing high-precision pocket watches and chronometers, quickly gaining favor among European royalty and collectors for its exceptional quality.

In 1963, the German goldsmith dynasty, the Scheufele family, took over Chopard, marking a new chapter for the brand. Third-generation successor Karl Scheufele III, along with his wife Karin, spearheaded the brand's international expansion, merging watchmaking expertise with jewellery design, transforming Chopard into a symbol of both creativity and heritage. Their children, Karl-Friedrich and Caroline Scheufele, now lead the watch and jewellery divisions, respectively, continuing the family spirit.

The Happy Diamonds collection, born in 1976, became a brand icon with its innovative concept of diamonds freely sliding between two sapphire crystals. Subsequent releases, including the Happy Sport, Mille Miglia, and the high-watchmaking L.U.C collections, further cemented Chopard’s leadership in Swiss luxury watchmaking sector.

As one of the few top-tier Swiss brands still managed by the founding family, Chopard is committed to vertically integrated production and a philosophy of Sustainable Luxury. Since 2018, all of the brand's watches and jewellery have been crafted using 100% ethical certified gold, underscoring its commitment to environmental and social responsibility.

▲Photo of the daughter of Chopard’s Co-President couple with Ms. Amy

A globally limited-edition Chopard watch

This feature is presented by Ms.Amy, showcasing a globally limited edition Chopard watch.
Madyson Lee
Principal Author and Consultant for this Special Feature, formerly General Manager of Chopard Watch and Jewellery.

Special thanks to Ms. Amy for providing her private collection—a Chopard High Jewellery Watch—for this issue’s Fine Collection column.

Chopard Diamond Watch with Pink Alligator Strap

This is an extraordinarily magnificent and feminine Chopard Superior Jewellery Watch. I will introduce its features in detail below:

I. Overall Design Style
This timepiece belongs to the Chopard Haute Joaillerie Watch collection, combining the art of high watchmaking with exquisite jewellery setting. Its overall aesthetic is one of opulence and elegance, featuring delicate floral elements and brilliant diamond sparkle, a signature style of Chopard’s ladies' jewellery watches.

II. Case and Setting
•Case Material: 18K Rose Gold
•Diamond Setting: The outer bezel is entirely paved with numerous round brilliant-cut diamonds, forming a dazzling halo that encircles the case and symbolizes the opening of a flower petal. (7.58 Carats)
•Case Shape: An oval design with soft lines, enhancing the graceful proportion of a woman's wrist.

III. Dial Design
•Dial Body: Crafted from Mother of Pearl, presenting a natural iridescent sheen.
•Floral Motif: The central relief-carved petal shape is one of Chopard's classic elements, symbolizing tenderness and vitality.
•Hands: Simple gold hands, ensuring the visual focus remains on the floral motif and the brilliance of the diamonds.
•Brand Mark: "Chopard AUTOMATIC" is printed at the top, indicating the watch is equipped with an automatic movement.

IV. Strap
•Material: High-grade Alligator Leather
•Color: Bright magenta/hot pink, which harmonizes with the rose gold case and diamonds, showcasing modern fashion and feminine allure.
•Buckle: Typically an 18K gold pin buckle or folding clasp (depending on the custom model).

V. Movement
•Movement Type: Automatic Movement
•Function: Displays hours and minutes only, focusing on jewellery aesthetics over complex functions.
VI. Special Features and Symbolism
This watch merges two main symbols: "Flower" and "Radiance":
•Floral Dial: Represents feminine elegance and the blossoming of life.
•Diamond Halo: Symbolizes eternal love and happiness.
•Pink Leather Strap: Conveys softness, romance, and confidence.
VII. Suitable Occasions
This type of superior high jewellery watch is primarily worn for:
•Formal banquets, galas, or red carpet events
•High-end brand events, art exhibitions
•As a collector’s item or heirloom jewellery
Summary:

This Chopard Superior Jewellery Diamond Watch, inspired by flowers and light, embodies the ultimate in feminine elegance. The case is crafted from 18K rose gold, with the bezel entirely paved in dazzling diamonds, sparkling like flowers in full bloom. The dial utilizes natural Mother of Pearl, reflecting a soft luster, while the central relief-carved petals symbolize the blossoming of life and gentle strength.

The pure, concise gold hands ensure the visual focal point remains the interplay of light and shadow between the floral shape and the diamonds. Paired with a vibrant magenta alligator strap, it adds a touch of passion and romance. Housing an automatic movement, it flawlessly integrates the art of jewellery with Swiss watchmaking expertise.

This is not only a timepiece, but a piece of artistic jewellery that records the elegance of time's passage and the eternal glow of love. It is perfectly suited for evening events, collecting, or as a precious gift, symbolizing the wearer’s confidence, femininity, and noble spirit.
Model/雪莉Shirley

Timeless Handbags

This article is presented by Ms. Amy, who graciously shares her private collection of three Chanel handbags.Each piece reflects her passion for life and her unwavering commitment to beauty.

These handbags not only showcase Chanel’s iconic design language and exquisite craftsmanship, but also embody a timeless charm that transcends fashion.

Through her unique collector’s perspective, Ms. Amy invites us to step into the artistic world of Chanel handbags and explore the eternal allure that defies trends.

▲CHANEL BOY WOC Classic Double C Quilted Caviar Calfskin
Three-Way Flap Chain Bag / The private collection of Mrs.Amy

CHANEL BOY WOC Classic Double C Quilted Caviar Calfskin Three-Way Flap Chain Bag (Wallet on Chain)

Combining the bold spirit of the BOY series with the practical charm of the WOC wallet bag, this piece is a classic that is both sleek and elegant. The caviar calfskin material is refined and durable, offering both sophisticated texture and wear resistance, allowing you to showcase your taste even in daily use.

Design Highlights

BOY Classic Elements: Featuring the iconic chunky chain design and double C metal clasp from the BOY series, the clean lines exude a fashionable personality.

Caviar-Embossed Leather: The grainy texture is both soft and sturdy, scratch-resistant, durable, and easy to maintain—one of Chanel’s most beloved leathers.

Classic Quilted Stitching: Exquisite stitching creates a three-dimensional effect, symbolizing Chanel’s timeless elegance.

Three-Way Design: Easily switch between crossbody, shoulder, or clutch styles. When the chain is tucked away, it transforms into a refined long wallet—versatile and dynamic.

This BOY WOC interprets the fashion attitude that “a small bag can make a big statement” through its sleek silhouette and exquisite craftsmanship.

▲CHANEL 22 Bag / The private collection of Mrs.Amy

CHANEL 22 Bag (Shiny Calfskin & Gold-Tone Metal)

Introduced as a standout new creation in Chanel’s Spring/Summer 2022 collection, the CHANEL 22 bag was personally designed by Creative Director Virginie Viard. With its lightweight, supple silhouette and modern metallic details, this bag perfectly blends practicality with style. Effortlessly chic yet refined, the CHANEL 22 quickly became a celebrated new icon in the fashion world upon its debut.

Design Highlights

  • Material: Crafted from shiny calfskin, the leather is soft, delicate, and naturally lustrous, fully showcasing the brand’s signature luxury and exquisite craftsmanship.
  • Metal Accessories: Featuring gold-tone metal hardware, including a leather-interwoven chain and a hollow round medallion engraved with “CHANEL,” the details exude understated luxury.
  • Bag Structure: Designed with a soft bucket shape and magnetic closure. Select styles include a thoughtfully designed interior pocket for added convenience.
  • Multiple Sizes: In addition to the classic version, the CHANEL 22 is available in small and mini sizes, catering to diverse occasions and style preferences.
  • Lightweight & Comfortable: Despite its spacious capacity, the bag is renowned for its lightness and softness, making it an ideal accessory for everyday leisure and shopping.

The CHANEL 22 bag, with its minimalist lines and exquisite details, embodies the modern woman’s free-spirited, elegant, and distinctive sense of style.

▲CHANEL Gabrielle Double C Logo Calfskin Hobo Backpack / The private collection of Mrs.Amy

My Beloved Bag–Loro Piana

Originating from Italy, Loro Piana has represented “the ultimate understated luxury” since 1924.

The brand is renowned for its meticulous selection of rare natural fibers—from cashmere, vicuña, and the finest linen to premium calfskin. Each piece embodies a deep respect for materials and the refinement of time.Loro Piana does not pursue flashy logos; instead, it conveys elegance through touch, proportion, and detail.

Every bag and garment is handcrafted in Italian ateliers, where delicate stitching and supple leather reveal the quiet strength characteristic of Northern Italy’s leather heritage.

What Loro Piana stands for is a philosophy of life—
“Quiet Luxury”: unostentatious, unpretentious, yet instantly exuding composure and taste.
This is the Loro Piana Extra Bag L23, a true reflection of the brand’s signature understated luxury.
Materials & Craftsmanship
Crafted from premium suede calfskin, the bag offers a refined, soft texture. Its rich coffee hue radiates warmth and elegance. The natural suede surface, coupled with meticulous stitching and metal accents, perfectly embodies the spirit of Italian craftsmanship.

Design Details
The bag features a sleek, structured silhouette, adorned with the brand’s iconic gold zipper and padlock (engraved with “L.P.”), highlighting its sophisticated identity. The front zip pocket is convenient for small essentials, while the top handle and detachable shoulder strap combine practicality with style.

Size & Functionality
With its L23 size, this is a medium-small bag with a thoughtfully designed interior—perfect for daily essentials like your phone, wallet, and cosmetics. It’s ideal for city life, travel, or elegant occasions.

Overall Impression
The Loro Piana Extra Bag embodies “Quiet Luxury” through its gentle lines and understated premium materials. The coffee suede version adds a touch of warmth and sophistication, making it the perfect accessory to showcase a refined lifestyle.

Rich Your Box Consultants Ltd.
Editor: Madyson Lee
Address: 2F, 3F, No. 15, Section 1, Nanjing East Road, Zhongshan District, Taipei 104010

www.richyourbox.com
#richyourboxjewelry #LuxuryObserver

Rich Your Box Jewelry

Principal Author and Consultant for this Special Feature, formerly General Manager of Chopard Watch and Jewellery.

Inspired by the classical jewelry of the Victorian era, this 3.4-carat emerald ring from Rich Your Box Jewelry fuses the elegance of European royalty with the refined artistry of modern craftsmanship.
The centerpiece features a richly saturated, deep emerald, surrounded by dazzling diamonds. Yellow and white gold intertwine to create a multi-layered play of light and shadow. Unlike flamboyant and ostentatious designs, Rich Your Box Jewelry opts for a subtle, horizontal composition, allowing
the understated beauty of the dark green gemstone to quietly shine through. This thoughtful and graceful strength, derived from classical aesthetics and reinterpreted in a contemporary way, perfectly embodies the brand’s spirit—precious, but never boastful; luxurious, yet with a serene soul.

Since its founding four years ago, Rich Your Box Jewelry has remained
dedicated to expressing the beauty of jewelry through an artistic perspective. The brand’s creations are the result of collaboration between four designers and numerous skilled artisans. Each piece is meticulously hand-carved, with carefully selected gemstones and a precise balance of light and proportion. These works are not merely accessories, but emotional journeys and a pursuit of timeless beauty.
Hundreds of collectors from around the world are drawn to the brand by its “wearable art”—soulful jewelry that grows richer with time.

A Treasured Relic from the Kangxi Imperial Study Reappears

A Treasured Relic from the Kangxi Imperial Study Reappears National-Treasure-Grade Mutton Fat White Jade Ruyi Guanyin Makes a Stunning Appearance

Author / Chen YiChong – WGIC and China Light Industry Ministry Certified Jewelry Appraiser, GJA Jadeite Trading Evaluator

Last week, an artist with an impressive collection invited me to view a mysterious antique — an old white jade Guanyin statue.

He carefully lifted the velvet-wrapped silk box lid. Under the soft light, the warm, unctuous jade surface, smooth as congealed fat, emitted a serene glow.

Upon first glance, I was deeply impressed—this is a classic example of Qing Dynasty craftsmanship, with slender proportions and precise, subtle lines. A closer inspection revealed its fine, oily texture with no granular feel, strong translucency, soft and unctuous luster, absence of cracks, black spots, or impurities. The warm, non-chilling touch all place it in the “Mutton Fat White Jade” collection grade, the highest among special grades. “White as congealed fat, lustrous as autumn water” perfectly describes this museum-grade piece.

This Ruyi Guanyin stands approximately seventeen centimeters tall, an extremely rare large object in nephrite jade. The carving is exquisitely executed and flawlessly seamless, the lines gentle yet firm, the expression tranquil and serene. Guanyin’s right hand holds a “Ruyi,” symbolizing the realization of all wishes and perfect fulfillment.

Such a National Palace Museum -grade piece is rumored to date back to the Kangxi reign (1662–1722) and was originally an auspicious object displayed in the Imperial Study. At that time, master craftsmen used the finest jade material, adhering to the strict aesthetic standards of the imperial court, to sculpt this dignified and tranquil sacred image. Through centuries, the jade quality remains pristine white, smooth as congealed fat, its brilliance subtle and reserved.

“The Difference Between Jadeite (Hard Jade) and Nephrite (Soft Jade)” Jadeite’s chemical composition is sodium aluminum silicate (belonging to the Pyroxene group). Nephrite’s chemical composition is calcium magnesium iron amphibole (belonging to the Amphibole group). Therefore, “Hard Jade” and “Soft Jade” are not the same mineral; they are two different families of jade stones.

In terms of internal structure: Jadeite’s granular crystals interweave to produce a vitreous (glassy) luster. Hotan (Hetian) jade’s dense fibrous crystals interweave to produce an oily luster, like fat (greasy luster). Hardness (Mohs): Jadeite is about 6.5–7, Nephrite is about 6–6.5. Specific Gravity: Jadeite is about 3.3–3.5, Nephrite is about 2.9–3.1. Thus, “Hard Jade” is harder, but “Soft Jade” is tougher.